of it ALL
“Make your holiday dreams come true” and stop by COOLTURE IMPACT’s whimsical Windows on 42nd Street and 8th Avenue. Shake the snowglobes and go on a magical journey through the interactive windows. You can discover wonderful worlds, create swirls of colorful snow, zipline, light fireworks, or get inside the snowglobes and get your picture up on the billboards in Times Square. All at your fingertips!
Jump on a magical journey at Coolture Impact Windows, one that will transport you to Foxwoods Resort to enjoy its beautiful Connecticut landscapes. By moving, dancing, waving, or pointing, you will travel to your own spectacular holiday world, dressed up with holiday decorations, wonderful presents and snowy landscapes, full of playful unexpected characters.
This interactive piece has been supported by Foxwoods.
FEATURED ARTISTS / LAIA CABRERA AND ISABELLE DUVERGER
Visual design and art installation created by awarded creative team LAIA CABRERA & Co, founded by filmmaker and video artist Laia Cabrera and French animator and projection mapping artist Isabelle Duverger.
Searching for new ways of using the space and visual imaginary as a tool for narrative storytelling and audience connection, driven by both scenographic and dramaturgical aspect and creating immersive content experiences in contemporary artwork. @laiacabreraco @isabelleduverger
FEATURED INTERACTIVITY / KARAN PARIKH at GREEN RAIN STUDIO
Karam Parikh, an immersive experience developer. His core areas of focus are mixed reality, interaction design, spatial AR, adaptive and binaural audio.
FEATURED INTERACTIVITY / NOIRFLUX
Co-founded by Lorne Covington and Bill Saiff, creators of participatory environments that provide immersive exploration, expression, and education. Through innovation in multi-person gestural interfaces, advanced spatial sensing, and physical, augmented, and virtual reality techniques, they create environments that effortlessly extend users' capabilities and senses.
CONCEPT DEVELOPMENT / CURATION
Ana Calvo de Luis @Coolture. Company with broad experience in creating cultural and branding events in emblematic places, and key in developing the concept and coordination of the projects at CooltureImpact.